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WEBINAR

The Science of Landing Pages

How to Build a Landing Page that Converts

 

Webinar Duration: 30 minutes
Brian Massey

Brian Massey
Founder,
Conversion Sciences

Conversion Sciences
Shannon MacLeod

Shannon MacLeod
Director, Conversion Optimization,
2Checkout

2Checkout

There's a formula for your landing pages that will guide you toward the reaction you are aiming for. You're paying for the traffic. Now get the most from it.

Brian Massey, the Founder of Conversion Sciences will show you the critical formula for high-converting landing pages.

You'll get actionable tips and best practices to create results-driven landing pages. Then, Brian will do a real-time audit, review several of your pages and provide suggestions on how to boost your conversion rates.

What You'll Learn:

  • Why landing pages are so powerful in online marketing.
  • Why you should build landing pages backwards.
  • The primary components that make landing pages work.
  • How to keep your landing pages from getting off track.

Please use #CRO and #LandingPages to promote this webinar on your social channels.

About Brian Massey

Brian Massey is the Founder and Conversion Scientist at Conversion Sciences. He is the author of Your Customer Creation Equation. His rare combination of interests, experience and neuroses were developed over almost 20 years as a computer programmer, entrepreneur, corporate marketer, international speaker and writer.

About 2Checkout (now Verifone)

Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.

Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.

Get more information at 2Checkout.com

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