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Avangate Webinar: Monetizing SaaS - Going Beyond Subscriptions
Building a SaaS product is just half the battle, with delivering as a service and subscription billing a great start - but your challenges mount due to the complex landscape of global markets, diverse distribution channels, multiple customer touch-points, and rapidly escalating changes in buyer expectations.
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In this webinar join Forrester Research Senior Analyst Peter Sheldon and Michael Ni, CMO at Avangate, as they uncover the complexities and challenges that software and cloud services firms face in developing a successful monetization strategy for their SaaS based market offerings. Most importantly, you will learn how to grow and retain your customer base, whether in your home market or on a global scale. |
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Attend this Avangate Webinar with Forrester Research Senior Analyst Peter Sheldon and Michael Ni, CMO at Avangate, to better understand:
- The importance of subscriptions as a model
- Challenges and maturity of SaaS publisher needs of supporting subscription based business models across channels, markets, product versions
- The evolution of customer ownership preferences for SaaS software products
- The role of technology partners in supporting the monetization of SaaS - how to retain and grow your customer base
- How to think about and transition to SaaS, challenges and recommendations
When:
Tuesday Sept 4th, 2012 / 9:00 AM - 10:00 AM PST / 12:00 PM - 1:00 PM EST
Who:
SaaS Business Executives & Managers, Marketing & Sales Managers, eCommerce Managers
Register now!
Registrants will receive the Upcoming Forrester Report: "Market Overview Subscription And Recurring Billing Solutions 2012", courtesy of Avangate.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need – from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world’s best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone’s 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at www.2checkout.com
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