Are you intrigued by the idea of a/b testing, but aren't sure how to get started? Or are you already a/b testing, and are looking to up your game?
Join Evgeniya Ivonina, Head of Website Development at Movavi and Danny Gonzalez, Director of Conversion Optimization of Sellpoints as they walk us through their experiences with a/b testing. See how they generated a
5.5% increase in conversion rate and 22% increase in RPV with 2Checkout's CRO services.
Danny and Evgeniya will share details of three tests they ran on the checkout page to optimize cart conversion rates and get a
15x return on investment.
What You'll Learn:
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The four most important steps in any CRO program.
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How asking your customers a question can generate valuable test ideas.
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Why insights are more valuable than "winning" tests.
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How small changes to UX can make a huge difference.
Register for this 30 minute pre-recorded presentation, and watch it at your own convenience.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at 2Checkout.com
