The shopping cart is one of the most important vehicles of your online business. This is where
you see your marketing efforts turn into revenue.
When selling products and services online, it's best to have control over the shopping experience
throughout the digital lifecycle, along with optimized templates and split-testing tools to increase
conversion rates.
This paper shares best practices to maximize your conversion rates and revenue growth based on
2Checkout (now Verifone)'s experience with thousands of B2C and B2B clients that sell software and SaaS online.
You'll see practical examples of split-tests that you can run in your own purchase funnel, and learn
from customer case studies that have produced impressive results in their optimization program.
You will Learn:
- Best practices to maximize your conversion rates and revenue growth based on 2Checkout (now Verifone)'s experience with thousands of B2C and B2B clients that sell software and SaaS online
- Practical examples of split-tests that you can run in your own purchase funnel
- Customer case studies that have produced impressive results in their optimization program
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at 2Checkout.com
