Outbound, or the process of reaching out to new audiences, is one of the greatest challenges in marketing, for B2C and B2B markets alike. Outbound implies attempting to get customers' attention through advertising, mass email, partnerships, or in-person meetings, so it can often feel like shooting in the dark.
Watch this session with Aaron Ross of PredictableRevenue to discover:
- How B2B and digital eCommerce companies can best make use of Sales & Marketing Outbound Strategies
- What the pros and cons of Outbound Marketing and Outbound Partnerships are
- How Outbound can help consumer companies go upmarket.
Learn how to adapt your outbound strategies and what you could be achieving if you concentrate your efforts in the right direction.
Who should attend: eCommerce companies, software, and SaaS businesses
Roles: eCommerce managers, sales or marketing VPs, business owners
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at 2Checkout.com
