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eCommerce in Turkey

A Merchant's Cross-Border Guide to Online Sales


Turkey was the 11th largest eCommerce market in Europe in 2020. With 53 million shoppers expected to shop online in Turkey by 2024, it is no wonder the market is appealing to cross-border sellers. But in order to find success here, merchants need to understand the country's eCommerce infrastructure and cater to the preferences of local shoppers.

Read this resource to discover our experienced guidance on how to enter the Turkish eCommerce market and get actionable insights on:

  • An overview on the country's digital market, stats, and details on online shopper profiles as well as their purchasing habits and preferences
  • Details on local payment processing in Turkey and the options that generate the highest checkout conversion rates
  • A look at the country's taxation system and how data privacy is governed in Turkey

Plus, get best-practice advice from millions of transactions processed through the 2Checkout platform in Turkey.

About 2Checkout (now Verifone)

Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.

Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.

Get more information at 2Checkout.com

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eCommerce in Turkey
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