With the world's 11th highest-ranked eCommerce market and near 100% mobile broadband connectivity, Australia has a robust digital sector, making it a welcoming destination for cross-border sellers. But to succeed in this market, merchants need to understand the country's unique buying and payment preferences and optimize shopping journeys to user expectations.
Read this resource for a better understanding of factors that provision for success when selling online in Australia, including details on:
- The size and dynamics of the Australian eCommerce market and the main categories of goods ordered online
- The spike in online growth generated by the pandemic which further boosted analyst forecasts
- Payment method preferences and checkout considerations to optimize conversion rate.
Get all the relevant details needed to enter the Australian eCommerce market and find out what it takes to compete against established players in the region.
About 2Checkout (now Verifone)
Verifone is the payments architect shaping ecosystems for online and in-person commerce experiences, including everything businesses need - from secure payment devices to eCommerce tools, acquiring services, advanced business insights, and much more. As a global FinTech leader, Verifone powers omni-commerce growth for companies in over 165 countries and is trusted by the world's best-known brands, small businesses and major financial institutions. The Verifone platform is built on a four-decade history of innovation and uncompromised security, annually managing more than 12B transactions worth over $500B on physical and digital channels.
Verifone's 2Checkout platform is an all-in-one monetization solution helping clients drive global sales growth across online channels. Its digital services, including global payments, subscription billing, merchandising, taxes, compliance and risk, help clients stay focused on innovating their products while delivering exceptional customer experiences.
Get more information at 2Checkout.com
