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Commerce Glossary

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What is a User Interface?

us - er in - ter - face
noun
Represents the interaction between a user and a program, website, or application. The scope of UI is to create an easy and efficient user experience and simplify their efforts when interacting with certain programs. Split testing (or A/B testing) various landing pages to see which one performs better is an important step in choosing the right interface for a website, application, or program.

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